Do you want to have adequate funds & resources for your organisation's needs?
Do you want to know how to get better returns from fundraising?
If your answer is YES . . . this course is definitely for you . . .

A key challenge of Kenya's Vision 2030 is to establish a fully caring society and a caring culture, a social system in which society will come before the individual. Non-government organisations (NGOs) play a pertinent role in developing our country towards this challenge. However, it is increasingly difficult for NGOs in Kenya to mobilise support for their cause with the decline in global funding. The NGOs have to look at alternative strategies in order to sustain their respective causes.

Strathmore University, Nairobi in collaboration with The Resource Alliance (RA), has organised a twenty-day course in fundraising, targeted at staff/volunteers raising funds for their organisations. This course will  enable participants to mobilise a diverse range of financial and non-financial resources in order to improve their organisation’s financial sustainability.

Objectives

At the end of this twenty-day course, participants will be able to:

• Understand the major trends in the legal issues and social/political environment in which they operate
• Critically analyse the strengths and weaknesses of the organizations existing resource base
• Formulate a plan on how to diversify the resource base
• Identify the main funding sources and appropriate techniques to secure them
• Appreciate the role of communication as a pre-requisite to fundraising
• Set up effective systems for reporting and communicating with donors

The Collaborating Organisations

Strathmore University

Established as a college in 1961, and upgraded to a university in 2002, Strathmore seeks to offer professional development founded on high ethical principles for industry players in different sectors. Strathmore University is the first university in Kenya to become ISO 9001:2000 certified, and aims to deliver a professional development course offering relevant, well researched modules; experienced and well qualified facilitators and a blend of academic and practical issues with particular reference to best practice and high quality education and training.

Resource Alliance

The Resource Alliance (RA) is a global non-governmental organisation which was established in 1981 with the aim to build the fundraising and local resource mobilisation capacity of the voluntary sector worldwide. The head office is in London, UK, with three other offices located in India, Kenya and the Philippines. RA achieves its aim by running knowledge sharing and training programmes in fundraising, local resource mobilisation and general management.

The Course

CERTIFICATE COURSE IN RESOURCE MOBILISATION & COMMUNICATION

Modules

• Module 1: Introduction to Resource Mobilisation
• Module 2: Getting Started with Resource Mobilisation
• Module 3: Communication and Relationship Building
• Module 4: Researching and Sustaining Donors
• Module 5: Resource Mobilisation Techniques
• Module 6: Strategy and Planning
• Module 7: Ethical Issues in Resource Mobilisation

Upon completing the seven (7) modules, participants will be assessed. A Certificate of Proficiency will be awarded to all participants who successfully complete the course.

Fundraising & Communication Course Brochure

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