| Research is key to competitiveness |
Strathmore Business School (SBS) on Thursday, 6th December celebrated the end of the first year of the Steadman Applied Research Program (SCART) and the launch of the 2008 program. The third group of 15 participants in the program graduated at the event.
Speaking at the function SBS Dean, Mr George Njenga asserted that research was crucial to innovation adding that organizations that conduct research provide better service to society because their products address specific needs. “Research and economic development good hand in hand. There is little innovation in Africa because there is little research going on. If we want to take our institutions to the next level we must embrace research,” he said. Mr Njenga urged companies undertaking research to ensure that they produced accurate data for decision making purposes because many other people relied on these figures. “Research is an area that is neglected by many organizations yet it is fundamental in developing policy which is the key to reducing corruption,” he said. SCART the first training programme in East Africa to focus on the ‘hands-on' practice and application of quantitative and qualitative business focused research. Since its inception, the programme has attracted considerable interest from the media, business and the academic community. For more information about the SCART programme, please visit www.sbs.ac.ke. |
